This is more than merch...

It’s a statement. It’s a movement. It’s a conversation starter.
Subtle enough to wear anywhere. Loud enough to say we’re done.

Wear HASSL, start conversations.

We didn’t just slap a logo on a sweatshirt and call it a day. Every piece of HASSL merch was thoughtfully created to be wearable, versatile, and actually spark change.

  • Neutral, unisex tones

    - because the burden shouldn’t just be on women.

  • Product mockup

    Subtle but sharp messaging

    – for quiet rebellion in everyday spaces.

  • Products you actually use

    - worn in the exact places harassment happens.

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Step 1: Pick Your Message.

Which phrase speaks to you? Or grab them all. Choose your phrase, product, size, and colour—then get ready to make a statement.

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Step 2: Snap It. Share It.

Merch that’s meant to be seen. Get it in every photo.

☕ Coffee shot? Let your sleeve sneak in.
🚇 Subway selfie? Phone case in full view.
📱 Pal snapping you? Flash that cap.

If you take a pic in a place where you’ve experienced harassment—even better.
Tag @hasslofficial and we’ll reshare you to 290,000+ followers.

P.S.: Feeling Brave? Tell your story.

Sharing your experiences alongside photos of you and/or your merch helps others feel less alone and opens the eyes of those who don’t realise just how big this problem is.

The bigger the movement, the harder it is to ignore.

Step 3: Wear it everywhere.

💬 “What’s that on your sleeve?”
💬 “What does your phone case say?”

Boom. Awareness raised. The more people ask, the more they learn.

Step 4: Share HASSL, not just your location.

Tired of texting “home safe”? Try texting “just found something you NEED to know about.”

📢 Sign up for Impact Points – Earn points every time you spread the word.
💸 Send your friends a HASSL discount while racking up points for free merch yourself.

Even more merch coming soon...

We’re just getting started—new drops and collections are coming as HASSL grows. Sign up for our emails and be the first to know when they go live!

Wear it. Share it. Fund it.

100% of profits fund initiatives tackling harassment at the root.