HASSL Hits 200 Million+ Content Views, Driving Global Awareness

Today, HASSL reached an extraordinary milestone: over 200 million organic views across our social content - from campaigns and educational videos to ambassador posts and tips.

This milestone is more than just a big number. Every view represents someone hearing a message that challenges harmful norms, sparks conversation, and helps shift the burden of safety off women and onto society where it belongs. Our content is designed to be more than “awareness” - it is an education tool, breaking down myths, reframing responsibility, and moving people step by step towards action.

Hitting 200M+ views proves that our strategy is working:

• Culture-shifting at scale: Millions are being reached with messages that make them think differently about harassment and gendered safety.

• Zero ad spend: Every view was earned organically, allowing us to keep all funding focused on building initiatives instead of buying reach.

• Growing global credibility: These numbers give weight when we speak to partners, workplaces, and policymakers, showing that the appetite for change is real and widespread.

This milestone is a key part of Stage 3 of our five-stage plan, scaling education and driving cultural momentum worldwide. It shows that HASSL is not just a small team; it’s a movement with global reach and impact